Start med at bruge eksisterende teknologi. Udfordringen med den forbundne forbruger er, at der skal være et teknologisk fundament på plads, for at butikkerne kan kommunikere med kunderne offline.
Earlier this year, we attended the world’s most important retail conference, the NRF (National Retail Federation) 2018. We witnessed and participated in the future of retail and got an unparalleled view into how retail brands of all sizes are transforming themselves for the digital age.
Traditionally retail has always been an early adopter of technologies that focused on improving supply chain efficiencies and in-store tracking of the goods. However, the omnichannel and immersive customer experiences are two buzz words that retail industry is fast shifting its gears towards to.
No More Posts